iPods Used in Record Breaking Flash Mob
12.04.06 - 02:31pm
Flash mobbing is a phenomenon that has just reached new heights. Last Thursday in London some 3,500 participants showed up in Paddington station following instructed received via their iPods. The instructions were to show up and break out dancing at exactly 7:18 p.m. while listening to the flash mobbing anthem song “What Do You Do” by Biig Bass. (watch the video here)
One commuter, Danny Clifford, said: “It was the most bizarre and surreal experience of my life. The clock hit 7.18pm and suddenly the place erupted. Everyone was plugged into their MP3 players so there was no music to be heard.”
“Flash mobbing” as defined by Culture Watch “involves the orchestrated formation of an apparently ‘spontaneous’ large crowd of people who congregate as if from nowhere, do something quirky or surreal, and then dissipate leaving the innocent bystander feeling that they have just witnessed something absurd and fantastical.â€
Flashmobbing began in New York in June 2003 when some 150 individuals showed up at Macy’s, gathered around a 10,000 carpet and told the salesman they were part of a commune who had come to buy a “love rug.” Rome was Europes first host to flashmobbing in July 2003 when, 300 mobsters showed up at a bookstore to ask staff about titles that didn’t exist. Since then flash mobbing, with emphasis on timing, secrecy, fun, and meticulous instructions has grown – a lot.
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