Samsung & Adidas Will Work-Out Together
03.07.08 - 04:53pm
The success of the iPod+Nike has become so phenomenal that the Nike website is adding over a thousand new runners a day to their site. Runners that like to track their efforts have found the combination irresistible.
Thus it is not at all surprising that competition would arise for the companies. What is surprising is that is has taken so long, but nevertheless it is here, in a Samsung & Adidas combination mobile phone and music player called miCoach.
The miCoach features a 2-inch screen, only 1GB of memory, a 2-megapixel camera and USB/Bluetooth interface. A heart rate monitor and, a stride sensor chip complete the miCoach which is compatible with all Adidas running footwear and apparel. Online users can track workouts with a Web workout journal similar to the Nike+iPod.
The differences lies in the fact that the miCoach combines a phone and music player. Someone in the middle of a workout can stop their music and workout simply by pressing a button on miCoach answered the phone call and then continue their workout. Also the miCoach shoe sensor can be clipped onto any shoe and switched between shoes. The Nike+iPod shoe sensor is built into the shoes. When the shoes go you need a new sensor too.
“Samsung and Adidas share a love of sports that transcends different cultures, industries and technologies,” said IS Kim, president and CEO of Samsung Electronics Europe. “Samsung’s world class cutting-edge design and technical skills are the perfect match for Adidas’ sporting excellence. Together, we can help sports enthusiasts of all ages and abilities to unleash their true potential and have fun doing it.
Pricewise the miCoach is more expensive running around $612 for the deluxe kit which inclued the mobile phone/music player, heart monitor and shoe sensor. The Nike+iPod retails for $328 and includes the 8G Nano, Nike+iPod system, $100 Nike shoe gift card, 30-minute iTunes card and Nike+Sports kit.
The miCoach is set to be released in Europe by the end of this month with no release date for the U.S. yet.
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