Posts tagged with advergame

Dr.Pepper & The iPhone

One third party app that won’t be the subject of discontinuation at the next iPhone update is the new Dr. Pepper match game.dr_pepper.jpg

The Dr. Pepper game is the first third party advergame ever made specifically for the iPhone and the Safari web-browser.

The point of the game is to match three bottle caps up or down by switching them. You can only switch ones that will end up with a three-point match. Score is bases on time and best moves.

“There’s always more to Dr Pepper. Consumers want enhanced access to fun and games on their iPhones, and Dr Pepper will be the very first to deliver it to them,” explained Andrew Springate, vice president of Dr Pepper marketing. “With the launch of this advergame, Dr Pepper can interact virtually with its consumers anytime, anywhere through their iPhones.”

The game can be accessed from the web Safari browser with no download needed. Simply go to www.drpepper.com/matchcaps for plenty of mind-numbing, time consuming, fun.

 
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