Posts tagged with mp3_market

Zune Blasts Out In Red

The Zune is turning Spiderman “red”, after going Easter “pink” in April. It would appear that Microsoft has not yet given up on the Zune finding some way to dent the MP3 market.

The Red Zune will be available exclusively at the Target store on Amazon beginning June 10th.

The Zune is currently fourth in the MP3 market with a 3 percent market share. It trails Sandisk which holds a 9 percent market share and Creative which holds a 4 percent market share, and of course Apple’s iPod which commands a 73 percent market share.

The iPod Tops 100M, But Is It Still #1?

The iPod has grown into a fashion icon - the “American Idol” of music players, yet even as Apple celebrates reaching 100 million in iPod sales there is new competition that is threatening to overthrow it and maybe already has.

Greg Joswiak, Apple’s vice-president of hardware marketing said at the celebration, “I don’t think any of us could ever have dreamt that we could come this far this fast.” A true statement as Apple has grown from a questionable company with 5 billion in yearly sales in 2001 to a immensely successful company boldly commanding 23 billion in yearly sales in 2006. A rise made on the back of the iPod with over half of those sales coming from the iPod and its counterpart iPod store: iTunes.

 
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